Uniqlo x Hello Kitty

Uniqlo Singapore will be releasing a series of Hello Kitty t-shirts for women and kids, called Hello Kitty T-Market.

This quirky collection is a collaboration with Japanese art director Yuni Yoshida, who is known for her surrealist take on graphic design. The collection also has T-shirts featuring other Sanrio characters such as My Melody and Little Twin Stars. 

Hello Kitty T-shirts

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Contrary to what you might have expected, the Hello Kitty illustration on the shirt is not of the actual cartoon character. The image includes a vase of white flowers, arranged to look like Hello Kitty herself.

This particular design comes in 2 different colourways. There is a red and white version  for those who enjoy all things bright. If you’re after a grunge look, you can opt for the black and white design.

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This collection also features a collage-like design consisting of food and beverage items to make up a larger text that reads ‘HELLO KITTY GIVES YOU SMILES’. The T-shirt is available in white and red.

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Other Sanrio characters

my melody Source

Hello Kitty’s best friend is not left out of the collection. 

At first glance, this looks like a normal illustration of My Melody. It’s only upon closer inspection that you realise there is a pair of red stilettos positioned on top of My Melody’s ears. You can nab either the white or the pink t-shirt, depending on which better suits your aesthetic.

little twin stars Source

Other designs include the Little Twin Stars as part of a double scoop of ice cream on a pastel blue tee. There is also a black shirt with the super kawaii Patty and Jimmy sharing a long sandwich.

Cop Uniqlo’s Hello Kitty x Yuni Yoshida Collection

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Yuni Yoshida’s unique take on Hello Kitty can be seen through the main campaign visual, featuring the feline’s favourite items surrounding a Kitty-shaped plastic bag. Stay tuned to this page for details of when it will be released! 

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