Fashion Features

Coach’s New ION Pop-Up Lets You Customise Your Bags For Free & Win A Brand New Luxury Bag

Coach Tabby Shop at ION Orchard

If you’re looking for things to do in March, Coach is hosting a pop-up at their ION Orchard outlet to promote their beloved Tabby bags from 8 March to 10 April. This month, the luxury brand promises a unique and immersive experience at their Coach Tabby Shop.

There, you can expect complimentary gifts, sweet treats, lucky draws, and even free customisation services by local artists! 

A homage to the Coach Tabby

Coach Tabby InteriorCoach Tabby Interior

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From the moment you enter the pop-up, you’ll be greeted by bold Tabby installations that invite you to check out their Spring 2025 collection. Pick out your favourite bag amongst the quilted, chain, pillow, and other versions of the Tabby. The collection features shoulder bags, backpacks, and more in 70s-inspired silhouettes and an array of vibrant colourways. 

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Today, the Coach Tabby has cemented its place as an iconic bag that exudes elegance and class. The bags come in different sizes to tailor to one’s needs, perfect for casual events or to bring to the office. Even celebrities like Jennifer Lopez and Ice Spice have been seen with them.

Activities to look out for at The Coach Tabby Shop

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The Coach Tabby Shop has a lineup of various activities to check out. 

Sign up for the Coach Insider program to redeem the adorable Coach Puffy stickers, which are limited to one redemption per sign-up. 

You’re in luck if you’re visiting on the weekend. There’s a weekend special that allows you to claim an exclusive Tabby-shaped popsicle on Fridays and Saturdays. How cute is that? Redemptions are limited to 300 a day.

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Customers get to enjoy complimentary customisation services by local artists, Tiffany Lovage and Aeropalmics, when they buy a Coach bag. Come up with your own design if you’re feeling adventurous. Alternatively, stick to the traditional Coach motifs and have them handpainted on the leather, transforming it into a one-of-a-kind bag. The free customisation is available between 2pm and 6pm on Fridays and Saturdays.

Additionally, you’ll be treated to a chance at their lucky dip if you make any purchase at the pop-up. The attractive prizes to be won include small leather goods, pins, and leather care sets. Each week, a winner will be gifted a brand-new Coach bag! Those who spend $800 and above will also snag an exclusive, mystery gift. 

Check out the Coach Tabby Shop at ION Orchard

The Coach Tabby Shop will take place from 8 March to 10 April at ION Orchard. Redeem attractive gifts when you sign up for their membership or make a purchase from the Tabby collection. Treat yourself to a well-deserved shopping spree and redeem complimentary goodies!

Address: L1 Atrium, ION Orchard, 2 Orchard Turn, Singapore 238801
Opening hours: 10am to 10 pm daily (8 March to 10 April)

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Shue Xin Tan

Philosophy and Literature enthusiast.

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Shue Xin Tan