Spring is the season of new beginnings, and this March, Love, Bonito is unveiling a new brand identity through a two-week public pop-up called “The House Of Love, Bonito”, running from 15 to 24 March 2024. Visitors can look forward to an exciting lineup of activities such as exploring the brand’s new Signatures collection, and snap photos in a laundromat-themed photo booth.
Located at 4 Jiak Chuan Road, The House Of Love, Bonito is an immersive designer home-themed space that invites fashion enthusiasts to discover the rebranded elements of Love, Bonito.
The space is segmented into various sections, each with a different purpose that taps into Love, Bonito’s new branding.
For instance, at the Walk-in Wardrobe, you can explore and try on Love, Bonito’s best-selling styles, categorised into Signatures, Staples, and Capsule.
A total of 30 new pieces are crafted for work, fun, and special occasions ‒ a couple of this collection’s hero products are actually crease-resistant. This means you don’t have to iron them, and they will still look crisp and fresh.
Moving on, head over to the Home Studio to learn about the work that happens behind the seams. There are sketches and prototypes on display which will walk you through the design process by Love, Bonito’s lead designer Monika.
The Stage is where you can attend talks by inspirational figures such as Love, Bonito’s co-founder Rachel Lim, Arden Cho, and Weylie Hoang. Find out what motivates them, and ask questions you’ve always been curious about.
More details about the schedule can be found here.
Chances are, as you explore the pop-up, you’ll find yourself attracted to the wafting scent of bagelwiches by Two Men Bagel House. They have specially put together three pop-up-exclusive menu items ‒ Latkes, Brisket, The Asian Fit, and Lau Pa Sat. Yum.
Furthermore, you can also indulge in traditional kuehs from Ji Xiang Confectionary, and quench your thirst with the drinks from Coffee Break.
To make the experience even better, don’t miss out on a laundromat-themed photobooth. At first glance, you might think they are actual washing machines, but you’ll find a camera inside when you look closer.
Each photo session comes with two photo strips for you to take home.
If your weekend plans are empty, consider heading down to The House Of Love, Bonito between 15 to 24 March 2024 for a fun and memorable experience. More information about the pop-up can be found on Love, Bonito’s official website.
The House Of Love, Bonito
Address: 4 Jiak Chuan Road, Singapore 089261
Date: 15 to 24 March 2024
Time: 11am to 9pm
WebsiteㅣInstagram
Images courtesy of the writer.
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