Fashion

Melissa’s New Hello Kitty Collab Is Equal Parts Hype and Kawaii

Melissa x Hello Kitty Collection Available In Singapore On March 15

Brazilian shoe brand Melissa has collaborated with Japanese superstar Hello Kitty on a new line of footwear for both kids and adults.

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Melissa is known for its comfort and collaborations

The shoe line is known for its comfortable jelly-textured shoes that emit a bubblegum smell. It is also known for its collaborations with fashion heavyweights like Karl Lagerfeld and Jason Wu, Michelle Obama’s favourite dress designer.

Recent collections have also seen its designs adorned with world-famous cartoon icons such as Mickey Mouse and Snow White.  

This new collection sees Melissa shoes teaming up with everybody’s favourite mouthless cat—Sanrio’s Hello Kitty.

Melissa x Hello Kitty collection is super kawaii

With Hello Kitty’s adorable face at the tip of your flats, they are sure to spark a conversation amongst friends and colleagues. We recommend you pairing them with blue jeans, or a navy dress so you can twin with Hello Kitty herself.

The shoes are available in pink, white and red, true to Hello Kitty’s aesthetic.

If you find the designs too kawaii for you, fret not, because the shoes are also available in kid sizes.

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Purchase a dusty pink creeper from Melissa’s A La Garconne collection and get a matching pink Hello Kitty one for your goddaughter or niece to create an exciting matching look that will make you the envy of Instagram.

Melissa Be + Hello Kitty sneakers have a platform to give your height an instant boost and are available at $180.

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Melissa Space Love + Hello Kitty flats with Hello Kitty’s head or bow adorning the front are available at $125.

Melissa Slipper + Hello Kitty slides with a dash of kawaii Hello Kitty magic are available at $120.


For your fashionable little ones, the Mini Melissa Be + Hello Kitty shoes are available at $100.

Melissa x Hello Kitty Collection Available Exclusively At Its Wheelock Place Store

The Melissa x Hello Kitty collection is available exclusively at its Wheelock Place retail store.

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Asher Mak

Asher just wants to be happy.

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Asher Mak

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