New beauty launches February 2025
Pamper yourself with a line of new beauty products this February 2025. Given the recent festivities, some of you might be wondering what to splurge on with your Chinese New Year angpaos. Fear not, as we have curated options from glitzy makeup to rejuvenating skincare and aromatic fragrances.
New makeup launches in February 2025
1. Benefit Cosmetics BADgal Bounce Mascara
Innovation meets quality in Benefit Cosmetics’ newest Bounce mascara. The new and improved formula is lightweight, clump-free, and flake-free. The unique, dual-sided brush was carefully designed to separate the lashes, coating them evenly for a fuller and lengthening effect. It voluminises the lashes for a fluffy look that lasts throughout the day, accentuating your eyes for a defined and striking visual.
2. Ciele glow & PROTECT SPF 50+ Liquid Highlighter
Made with mineral-based SPF and acne-safe ingredients, Ciele’s new liquid highlighter protects the skin while delivering a soft finish and illuminating glow. Some key components include allantoin which softens the skin while bisabolol promotes anti-ageing and anti-inflammation. The liquid highlighter comes in 3 shades, Piper, Church, and Penny.
3. Makeup by Mario Surrealskin Soft Blur Setting Powder
Available in 6 colours, the Soft Blur Setting Powder by Makeup By Mario is a lightweight product that promises to set your makeup for at least 12 hours. It smoothens and blurs one’s complexion, reducing the visibility of pores and skin imperfections. The powder has a natural finish and provides an all-day shine control, perfect for those with oily skin.
Get the Makeup by Mario Surrealskin Soft Blur Setting Powder for $64 at Sephora.
4. Peripera Syrupy Tok Cheek
Peripera’s Syrupy Tok Cheek stays true to its name with its dewy finish and syrup-like glow. The liquid blush can be applied in 3 ways—using a puff, makeup brush, or even your fingers. Choose from the 5 playful shades for a splash of colour that livens your complexion and brings out your best features.
5. Rare Beauty Soft Pinch Liquid Contour
Rare Beauty’s liquid contour comes in 7 neutral and cool-toned shades that mimic real shadows. Infused with long-lasting pigments, the easy-to-blend formula layers seamlessly under and over makeup for a skin-like finish. Its precision tip applicator makes it easy to add dimensions to one’s features, bringing about a natural yet enhanced look.
Get the Rare Beauty Soft Pinch Liquid Contour for $38.25 at Rare Beauty’s website.
6. r.e.m Beauty Dreamglow Highlight Serum
Available in 3 shades, this glow-enhancing serum comprises crystal-like pigments that give the skin a beautiful, luminous glow. The special peptide blend helps you appear energised while the hyaluronic acid boosts your skin’s hydration. The Dreamglow Highlight Serum is perfect to wear alongside skincare or under foundation for added radiance.
Get the r.e.m Dreamglow Highlight Serum for $36.07 at r.e.m Beauty’s website.
7. r.e.m. Beauty Blush & Lip Stick
r.e.m. Beauty’s Blush & Lip Stick comes in a range of 14 colours, 4 of which are new—Matinee, Off Book, Aaand Scene, and Cab-eret. The 2-in-1 stick offers a creamy colour with a natural flush that is both breathable and buildable. Powered by ultra-hydrating jojoba seed oil and antioxidant-rich grapefruit extracts, the product infuses both cheek and lip in silky hydration for long wear.
Get the r.e.m. Beauty Blush & Lip Stick for $27.74 at r.e.m. Beauty’s website.
8. r.e.m. Beauty Glossy Balm
The Glossy Balm welcomes Cotton Candy, Cosmo, and On Ice for a total of 9 shades. The tinted gloss assumes the role of a nourishing lip treatment that leaves a smooth and silky finish. The ingredient of hyaluronic acid moisturises and hydrates the lips, improves its texture, and strengthens the skin barrier.
Get the r.e.m. Beauty Glossy Balm for $26.36 at r.e.m Beauty’s website.
9. Rom&nd Color Lip Matte
Packaged in a convenient squeezy tube, Rom&nd’s latest product is presented in 8 different shades. A particular shade that stands out is 00, a transparent colour that can be used either as a primer to smoothen your lip wrinkles or as a top coat to mattify non-matte lipsticks. The Color Lip Matte is not only long-lasting but also doubly useful as both a lip and cheek applicator.
10. Sigi Skin Butter Glaze Lip Jelly
In line with the Chinese New Year festivities, Sigi Skin released a limited-edition shade of their Butter Glaze Lip Jelly, Cherry Crush. The product comprises squalane and shea butter to keep your lips hydrated while the antioxidants from the strawberry extracts provide a vibrant glow. The peptide lip treatment is a perfect balance of tint and nourishment with a high-shine finish, leaving your lips smooth and plump.
The glossy, rich berry hue was launched alongside their Magsafe Lip Jelly Holder, priced at $29. Designed to fit the Butter Glaze Lip Jellies for easy touch-ups, the holder comes in Strawberry Cream and Cherry Crush in a randomised blind box. The innovative design grants you easy access to your Lip Jelly in a practical yet fashionable way.
Get the Sigi Skin Butter Glaze Lip Jelly for $32 at Sigi Skin’s website.
New skincare launches in February 2025
11. Clinique All About Eyes Brightening Serum Concentrate
Formulated with retinoid, Clinique’s new serum targets areas under the eye, leaving them smooth and hydrated. Its precision applicator was designed under the watch of a guiding dermatologist to ensure maximum convenience during application. It depuffs the eye bags and visibly brightens dark circles, offering you a refreshing makeover.
12. Medicube Zero Pore Blackhead Cleansing Oil
Formulated with 90.6% plant-based oils, Medicube’s gentle yet powerful cleanser dissolves makeup, sunscreen, and impurities. The light, milky product refreshes and moisturises your skin, keeping it residue-free. The Zero Pore Blackhead Cleansing Oil is perfect for daily use—even on sensitive areas around the eyes.
13. The Ordinary GF 15% Solution
The GF 15% Solution is a serum that supports the skin’s natural repair activities. It reduces the depth of wrinkles by strengthening skin elasticity and retexturising rough and uneven surfaces. The serum promises to eradicate dullness and help to achieve smooth and luminous skin.
Get The Ordinary GF 15% Solution for $30 at Sephora.
New fragrance launches in February 2025
14. Amouage Purpose 50 Exceptional Extrait
Amouage’s new fragrance is a fresh interpretation of its classic Purpose Eau de Parfum. Its spicy and aromatic scent includes sandalwood notes and Vanillin which resembles the woody smell of nature. The Purpose 50 Exceptional Extrait hopes to convey a connection to our planet through the feeling of peace and wholeness that traces back to one’s roots.
15. r.e.m. Cherry Eclipse
Famed singer and actress Ariana Grande’s new fragrance boasts a unique packaging reminiscent of her feminine style—a pink bottle wrapped in what resembles crystal shards. The perfume smells sweet with a mouth-watering blend of black cherry and marshmallow meringue, bound to have heads turning your way.
New beauty launches to look out for February 2025
Indulge in the latest beauty launches this month as a form of self-care and stress relief. There is no good reason to hold back from dolling yourself up, smelling good, and treating your skin to beneficial treatments.
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