Estée Lauder’s Supercharged ANRcade Pop-Up

As Singapore’s weather is constantly changing, we don’t know if the day calls for bringing out umbrellas or slathering on extra sunscreen. However, come rain or shine, you can check out Estée Lauder’s Supercharged ANRcade pop-up, where you can play classic arcade games and have free beauty services. 

The event marks the launch of Estée Lauder’s Advanced Night Repair Eye Supercharged Gel-Crème, as well as the Advanced Night Repair Serum, and is open to the public at Paragon Shopping Centre, Level 1 Atrium, from now to 5 October 2022. 

Supercharged ANRcade Pop-Up

estée lauder pop up space

You will definitely not miss this electric blue retro-fied pop-up located right in the heart of Paragon’s atrium. Set in an open layout, there is also a neon-lit logo of the brand, making it a photo spot before you step inside. 

estée lauder pop up space area
Upon entrance to the pop-up, get acquainted with Supercharged ANRcade’s complimentary and personalised skincare and make-up services. Some of these include “Fatigue Fighter” — for you to learn some concealing methods to brighten up your undereyes, as well as “Power Nap Mini Facial” — which consists of quick facials with Estée Lauder products. 

However, if you want a little something extra, indulge in their paid services. These include Estée Lauder’s Signature Full Makeover and the Eye Makeover, which cost $120 and $50 respectively.

The free services are available from 10am to 10pm daily, while the paid services are from 11am to 7pm, and can be purchased on Metro’s online store.

Workshops & Activities 

If you want to get your hands active during the pop-up, you can check out their lifestyle activities such as Floral Arrangement and Flower Coaster workshops. These Creative DIY sessions cost $50 each, and upon signing up, you will receive a goodie bag as well. 

But if you just want to let loose and not do intricate craft work, there are also classic arcade games that have been tweaked to incorporate the Advanced Night Repair (ANR) products. 

estée lauder advanced night repair products
One of the games is titled The Supercharged Maze, which is modelled after Pac-Man. The game shows the ANR eye as the classic Pac-Man. The aim is to earn as many points as you can in the shortest time possible – with the Estée Lauder Essential trial kit as a reward.

Additionally, if you want to get a bit of exercise in, you can also try out the main interactive game Power Up Cycle, where you will cycle to fill up a digital ANR bottle with a limit of 30 seconds. Get this – after the pop-up ends, the top 3 scorers on the board stand to win a one-year supply of the ANR series. 

FYI, the products featured in the games are also available for purchase on Metro’s online store. The Advanced Night Repair Eye Supercharged Gel-Crème retails at $95.20, while the Advanced Night Repair Serum retails at $241.60, inclusive of a 20% discount. 

Re-Nutriv & Fragrance Zone

estée lauder fragrance zoneYou can experience eight new fragrances from Estée Lauder’s Luxury Fragrance Collection

At the pop-up, you can also live the tai tai life and experience Estée Lauder’s Re-Nutriv Ultimate Diamond Skincare Collection for yourself, where the exclusive Black Diamond Truffle Extract will be featured.

If you’re a perfume addict like myself, you can also bask in the scents of the eight new fragrances from Estée Lauder’s Luxury Fragrance Collection, before picking out your favourite. 

Embark On A Skin Journey With The Estée Lauder Supercharged ANRcade Pop-Up

Whether you have dry, sensitive or oily skin, all are welcome to come down to the Estée Lauder Supercharged ANRcade pop-up. Not only will you satisfy your inner kid with arcade games, but you’ll also pamper yourself with complimentary goodies and learn more of what your face needs to bring back that glow

Pro tip: be one of the first few 500 to sign up here for an exclusive pass to the event to gain a Discovery Gift. For more information, you can also head over to Estée Lauder’s ANRcade website.

While you’re in the area, consider visiting another ongoing pop-up, House of Dreams, which is a free Barbie exhibition at ION Orchard.

Estée Lauder’s Supercharged ANRcade Pop-Up

Date: Now to 5 October 2022
Address: Paragon Shopping Centre, Level 1 Atrium, 290 Orchard Rd, Singapore 238859
Opening hours: 10am to 10pm

All images courtesy of Estée Lauder.

Also read:

House Of Dreams Is A Free Barbie Exhibition At ION Orchard With Over 600 Display Dolls & Photo Spots